• zettajon@lemmy.ml
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    1 year ago

    None of the major players literally sell your true name and address. All mask the data, and then do stuff with it like create trends to know which ads to display to “users that search for tiktok on the app store/play store”

    • Platform27@lemmy.ml
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      1 year ago

      Apple does not sell user data. By all means, look at their Privacy Policy (it’s easy to read), and show me where this is mentioned. They do collect it, and use it for their own marketing platform, but they don’t sell/trade it. In fact they DO anonymise the data they collect. Take a look: https://www.apple.com/privacy/docs/Differential_Privacy_Overview.pdf This is just one document, found after a quick search. They also disclose other details on their security, and other privacy (or lack thereof) aspects.

      Now show me where other ad agencies, not just one or two, that goes to the same lengths, while also giving decent documentation. I’m not saying Apple is perfect (far from it).

      • zettajon@lemmy.ml
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        1 year ago

        They do collect it, and use it for their own marketing platform

        Right

        but they don’t sell/trade it

        Then what are they collecting it for? To line their servers? It’s being used to train services, and those services that have ads have those ads targeted using the data collected in the first sentence I quoted.

        In fact they DO anonymise the data they collect

        So does google. Again, to the broader thread audience replying to my original comment, what is the difference?

        • JshKlsn@lemmy.ml
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          1 year ago

          You’re right. Not sure why you’re downvoted.

          Google would be stupid to sell your data. Instead they keep it private, and when people go to Google, they tell them to push ads to certain groups or take surveys from certain groups, and Google does so. They do not hand those advertisers your data, otherwise those advertisers would never come back. They have the data.