I had turned targeted ads off, on Facebook and Instagram. I still got ads but they were not targeted based on my data. I could live with that
Today I got a popup requiring me to pick an option of either accepting targeted ads or pay the equivalent of €13/$14 for an addfree experience across all meta platforms.
Is the switch to Mastodon a possibility for you?
For me sure, but the people I communicate with, I doubt it. I have transitioned to Lemmy pretty easily from reddit. But Reddit was fairly annonimous. I feel more stuck to Facebook because the iRL people I know are there