Microtransactions are well known to be an extremely effective psychological manipulation technique that is both highly effective against basically a certain market demographic/psychological profile of players (whales), and also when combined with the social dynamics of a certain set of games with certain attributes (which are also designed and targeted through market research and psychological profiling) create an atmosphere of peer pressure that is known to be effective on basically bullying many other players into at least some MTX.
It is a highly predatory and ethically repulsive practice that is done with precision and intent.
You say ‘you can choose not to’ which is fine from a theoretical perspective of basically a libertarian economist, where you assume that all human beings only make rational decisions that would benefit them and do not have human emotions, desires, you know, psychology.
The fact is there are now many documented cases of people having their lives literally ruined by spending too much money on these things. And I mean documented as in journalism on more extreme, individual cases as well as more comprehensive scientific studies.
Further, many MTX games are also obviously marketed at children with cartoony graphics and other marketing amd stylistic techniques that are, again, market researched to understand their viability in appealing to the demographics that will be most likely to make irresponsible spending decisions.
You claim that MTX is not popular and this basically baffles me as MTX is astoundingly popular in mobile phone games and there have been many popular games in the last few years that have featured MTX.
Case in point to your hypothetical example of a AAA 60 or 70 dollar game with MTX would be the buggy catastrophic mess that was/is Fallout 76.
So there is your answer: Video Gamers in general are highly susceptible to brand loyalty, and will often, very often pay for broken unfinished games, even with MTX, if those games have a sufficiently popular brand.
Its not complicated at all.
Microtransactions are well known to be an extremely effective psychological manipulation technique that is both highly effective against basically a certain market demographic/psychological profile of players (whales), and also when combined with the social dynamics of a certain set of games with certain attributes (which are also designed and targeted through market research and psychological profiling) create an atmosphere of peer pressure that is known to be effective on basically bullying many other players into at least some MTX.
It is a highly predatory and ethically repulsive practice that is done with precision and intent.
You say ‘you can choose not to’ which is fine from a theoretical perspective of basically a libertarian economist, where you assume that all human beings only make rational decisions that would benefit them and do not have human emotions, desires, you know, psychology.
The fact is there are now many documented cases of people having their lives literally ruined by spending too much money on these things. And I mean documented as in journalism on more extreme, individual cases as well as more comprehensive scientific studies.
Further, many MTX games are also obviously marketed at children with cartoony graphics and other marketing amd stylistic techniques that are, again, market researched to understand their viability in appealing to the demographics that will be most likely to make irresponsible spending decisions.
You claim that MTX is not popular and this basically baffles me as MTX is astoundingly popular in mobile phone games and there have been many popular games in the last few years that have featured MTX.
Case in point to your hypothetical example of a AAA 60 or 70 dollar game with MTX would be the buggy catastrophic mess that was/is Fallout 76.
So there is your answer: Video Gamers in general are highly susceptible to brand loyalty, and will often, very often pay for broken unfinished games, even with MTX, if those games have a sufficiently popular brand.