The National Black Farmers Association called on Tractor Supply’s president and CEO Tuesday to step down after the rural retailer announced that it would drop most of its corporate diversity and climate advocacy efforts.

The resignation demand emerged as Tractor Supply, which sells products ranging from farming equipment to pet supplies, faces a deepening backlash over its decision, which itself came after conservative activists spoke out against the company’s work to be more socially inclusive and to curb climate change.

In a public announcement last week, the company said it would eliminate all of its diversity, equity and inclusion roles, end sponsorships of “nonbusiness activities” like Pride festivals, and withdraw its goals for reducing carbon emissions. Critics of the new position argue that Tractor Supply is giving in to hate and harming its customers by abandoning crucial principles.

    • Codilingus@sh.itjust.works
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      4 months ago

      Lmao, people asking that gets me every time. Wild name that I don’t know why they named it that, but it’s actually America’s oldest brewery, it’s on the east coast.

      • NoSpiritAnimal@lemmy.world
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        4 months ago

        It’s named after the founder, who was a German immigrant named Jungling.

        Immigrant names were often spelled how they sound by barely literate immigration agents.

        So Jungling is pronounced Yewng-ling and became Yuengling.

        The current CEO (Dick Yuengling Jr) is a nepo baby piece of shit Trump lover.

      • Bertuccio@lemmy.world
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        4 months ago

        And for those wondering, it’s just a very slightly better version of Bud and only then if it’s really fresh. After two weeks on the shelf they’re equally shitty.